Tobi Johnson

/Tobi Johnson
Tobi Johnson

About Tobi Johnson

Tobi helps nonprofit organizations improve performance and increase impact through the power of people.

How to Recruit Volunteers by Appealing to the Emotions

How to Recruit Volunteers by Appealing to the Emotions Now, more than ever, our messages occupy a crowded landscape, and recruitment of volunteers is more difficult. Even if your volunteer/potential volunteer has opted into your communication, you’ll still be competing with all the other information they are interested in receiving via email, text, social, direct [...]

By |2019-03-28T12:58:50+00:00March 28th, 2019|Volunteer Recruitment|0 Comments

All You Need to Know for Successful Volunteer Leadership Development

All You Need to Know for Successful Volunteer Leadership Development We’ve all heard the term natural-born leader­, but research suggests only one-third of leadership traits are genetic. This is good news for volunteer managers looking to harness volunteer passion to lead projects and move your nonprofit forward. While most leadership skills are learned gradually through [...]

By |2019-03-21T14:54:01+00:00March 21st, 2019|Volunteer Training|0 Comments

3 Easy Steps to Recruit Volunteers Using Power Words

How to Recruit Volunteers Using Power Words Looking for new ways to recruit volunteers? Look no further than your word processing software. To pump up the effectiveness of your written appeals, use the secret weapon marketing copywriters have known about for years -- power words. Words spark emotions, and emotions drive behavior. So, by using power words you can [...]

By |2019-03-14T16:46:06+00:00March 14th, 2019|Volunteer Recruitment|0 Comments

4 Ways to Practice Gratitude as a Volunteer Manager

4 Ways to Practice Gratitude as a Volunteer Manager This post was originally published on tobijohnson.com. Have you ever been the lucky beneficiary of expressions of gratitude from clients and friends. Their heartfelt thank you notes really lift spirits during tough weeks. Have you ever stoped to think about the power of gratitude? How might it [...]

By |2019-03-20T14:02:48+00:00March 12th, 2019|Volunteer Appreciation, Volunteer Experience|0 Comments