Get Better Volunteer Survey Results with the Tip Sheet – How to Ask Smarter Demographic Questions in Your Volunteer Survey

Demographics survey questions are important ways to understand the characteristics of a given population in a quantifiable way.  In volunteer surveys, these personal characteristics might include things such as race, ethnicity, gender, age, education, profession, occupation, income level, marital status, zip code, neighborhood, etc.

Demographic information doesn’t just give you a better picture of your overall volunteer population, it can be very helpful for deeper analysis. When it comes to demographic categories, you can learn a lot about how experiences may differ across groups.

Too often, however, demographic questions are presented in an insensitive way, or organizations don’t ask them for fear of offending their volunteers. Either way, these approaches do more harm than good.

Download this quick tip sheet on how to write demographic questions that can give you solid survey results without damaging your connections with volunteers.